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How To Make Your Hotel Stand Out From The Rest

by Koby Mofflin

If you’re like me, you’re always looking for ways to make your hotel stand out from the rest. You want to be unique and memorable. You want people to say “that’s where I stayed!” when they see it on a postcard or in an ad campaign. And while there’s no shortage of good ideas out there (like building a partnership with local businesses), it can be hard to know where to start. So today we’ll talk about some ways that hotels can make sure they stand out—and why they should try!

Know Your Niche

To be successful, you need to know your niche. This is not just about knowing what your target audience looks like and their needs, but also why they will choose you over anyone else.

For example: If your hotel is good at providing a quiet atmosphere for guests who want to relax after a long day of sightseeing, then make sure that’s what you advertise as well (and not just because it’s what everyone else does). You can also offer extras such as tea or coffee in the room upon request so that people feel more comfortable there—something other hotels may not do because they don’t think it’s worth their time/money.

Make Your Hotel Eco-friendly

There are a number of ways you can make your hotel environmentally friendly. Here are some tips:

  • Use renewable energy. If the power comes from fossil fuels such as coal or oil, then it will have an impact on global warming and harm the environment. For example, installing solar panels can reduce CO2 emissions by lowering your carbon footprint and offsetting any other sources of energy (such as natural gas).
  • Don’t use disposable products like plastic bottles or cups when possible—instead, switch to reusable containers that can be washed and reused again if needed!
  • Recycle whenever possible! It’s important that we all try our best not only because they’re good for our health but also because recycling saves money and helps protect the environment from waste pollution.
  • Use environmentally friendly cleaning products like those made from baking soda instead of chemical cleaners that contain harmful chemicals like bleach/sodium lauryl sulfate which may irritate the skin when used excessively often over time.
  • Use low-flow toilets instead of high-pressure ones which use more water per flush cycle than traditional models since these types will automatically adjust their settings based on room occupancy levels.

Have A Great Entrance

The first thing guests see is the entrance. The entrance sets the tone for your hotel and can make or break its impression on potential guests. Make sure that it’s welcoming, inviting, and not crowded or confusing.

Make sure that there are no signposts directing you where to go or what to do next, but rather just use signs to indicate hotel amenities like parking spaces and elevators/lifts so people know where they’re going without having too much information cluttering up their minds at once (this is particularly important if you have lots of different types of rooms).

Create A Food Concept That Works

The food concept should be good, but not too expensive. It should be available at all times during the day and night so you can meet your guests’ needs. You may want to consider having a full bar or coffee shop on site as well; this will help keep guests happy with something other than just eating breakfast in their room.

The menu should also have lots of fresh ingredients—you don’t want your hotel’s image to be tarnished by stale bread or frozen pizza! It’s best if these items are locally sourced (which means they’ll be fresher), seasonal (for example strawberries in summer) and healthy too—if you don’t provide dining options like this then there won’t be much incentive for guests who aren’t interested in eating healthily anyway!

Make It Playful

Use fun colors. The most obvious way to make your hotel stand out is by choosing a unique color scheme that makes you feel like you’re in a different world. If you want to go even further than that, try making the decorating process itself playful and interactive: have guests participate in designing their own rooms or even create their own artwork with the help of state-of-the-art technology!

Use playful art. You can also use fun pieces of art in your hotel room décor—this will help add some personality and make it seem less clinical than other hotels with no personality at all! It may be worth mentioning here that most people associate hotels with serious business meetings because they expect this type of environment from them; however, if someone wants something more relaxing during their stay then there are ways around this problem by using different types of artworks (such as paintings) instead which would still give off an aura similar enough but different enough so people know exactly what type they’re getting into before booking anything else related towards their stay.”

Make Room For Local Art

One of the easiest ways to make your hotel stand out is by having a local artist create art for you. This can be as simple as displaying their work in the lobby, dining room, and guest rooms of your hotel. You could also commission an original piece of artwork from them or have them create a mural that adorns one wall of your property. If you’re looking for something more elaborate than just some framed prints on the wall, why not hire an artist who specializes in murals?

Be Pet-Friendly.

When it comes to your hotel, pets are part of the family. They make people feel comfortable and at home, which is why many hotels have opened their doors to furry friends. Pet-friendly hotels have also been shown to be more profitable than those that don’t allow pets.

Pets are good for business because they bring in more revenue from customers who want to stay close to their dogs or cats while on vacation. Sometimes guests will book multiple nights at the same hotel as long as there’s space available for their furry friend (or two). This can lead to higher occupancy rates!

Build A Partnership With Local Stores And Businesses

Local businesses and stores can be great partners. When you partner with them, they will be more likely to advertise your hotel on their website and social media pages, which means more people will come into contact with your brand. Finding local businesses is easy! You just need to ask around town or go browsing through the Yellow Pages in the phone book (if there’s one).

Local businesses can help you create a better experience for your guests, while also providing you with opportunities to connect with their customers on social media and provide coupons or discounts for them to use when they visit. You can even host events at your hotel where local businesses will have booths set up so people can talk about what they do in the area—allowing you to show off the type of place it is!


All of these things can help you make your hotel feel special. We hope this article has helped you get started on your journey to becoming a successful hotelier!

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